Meet Pete: Your Coach

With 26 years of experience, Pete is the best (if he does say so himself) at helping people navigate change and embrace growth. He’s a blend of resilience, creativity, and adventurous spirit, bringing unique insights to every session

What makes Pete awesome?

● Passionate about helping people unlock their potential.

● A track record of guiding businesses through challenges.

● An empathetic, innovative approach to problem-solving.

  • Both surfing and adventure travel require resilience and adaptability. The ability to navigate and overcome obstacles and unexpected challenges is a valuable skill used as a business coach to support clients

  • Travelling to pursue adventure requires a level of calculated risk-taking and a willingness to step out of one's comfort zone. As a coach this mindset is used to help clients identify and pursue new opportunities.

  • Travelling to different parts of the world exposes a person to different cultures, customs and ways of working. This is brought into coaching, providing a broader perspective in helping clients navigate cross-cultural business situations.

  • A lifelong passion to travel and continually set personal challenges, inspires creativity and a sense of adventure. This positive mindset enables issues and business challenges to be viewed from multiple different lenses, coming up with innovative solutions to business problems.

  • Whether training to trek the Himalayas, surf Chicama or run London Marathon requires focus, tenacity and working to goals. Bringing this outcome orientated mindset aids clients in setting clear goals and create a plan to achieve them, whilst holding them to account.

  • With a strong passion for surfing, travelling and having personal challenges, the value of enthusiasm, visioning and motivation is clear. Clients gain from this contagious energy and supports more motivation and engagement in the coaching process.

“Pete's leadership and determination to succeed inspired the team to challenge the norm and achieve above and beyond expectations, at the same time implanting a feeling of camaraderie and accountability not often experienced”

— Simon Cross

Having a trusted and honest coach is crucial for business leaders for several reasons:

Objectivity

Gain clarity and make informed decisions with WaveRide Coaching. Emotionally invested in your business? We offer an objective viewpoint, fresh eyes, and challenges assumptions. See beyond the fog and navigate with confidence towards success.

Accountability

Stay focused and reach your goals with a coach who holds you accountable. We provide support, encouragement and keep you on track. With a trusted coach, you'll achieve progress and unleash your full potential.

Confidentiality

Confidential support for business leaders. A trusted coach offers a safe space to discuss sensitive issues without fear of judgment. Share openly, gain valuable insights and navigate challenges with confidence.

Feedback

Accelerate growth with honest and constructive feedback from a trusted coach. Benefit from our experience, expertise and objective observations. Identify areas for improvement, implement effective solutions and unleash your full potential.

Ready to take your first step?

Dream big and start small. Book your free consultation today—no strings attached. Let’s talk about your goals, challenges, and how to make your vision a reality.